TV CHOSUN’s upcoming romance drama “Sigor Amour” has locked in its full cast, with Kim Ji Hun and Park Ju Hyun leading a ten-strong ensemble for the series’ January 2027 premiere. The network announced the complete lineup on November 9, confirming nine additional names alongside Kim Ji Hun, whose casting as the male lead had already been announced.
Kim Ji Hun takes on the role of Ki Ho Tae, a debt-collection lawyer who believes that money can solve anything. After an unexpected incident brings him to Myeongsan Market, he reaches a turning point in his life in this new environment, and the role is expected to show a different side of his acting as he moves between a prickly demeanor and warm-hearted humanity. Park Ju Hyun plays Hong Mi Jin, the acting owner of Jinmi Butcher Shop in Myeongsan Market, who possesses a strong will to survive. With a personality that cannot stand injustice, she clashes repeatedly with Ki Ho Tae, who values money above all else, and their constant war of nerves is set to evolve into a bickering romance.
Jo Jae Yoon portrays Kim Il Bong, the chairman of the Merchants’ Association who holds immense power in Myeongsan Market. Referred to as the drama’s “ultimate villain,” Kim Il Bong faces off sharply against Ki Ho Tae and carries much of the story’s tension. Kwak Si Yang transforms into Kwak Jung Beom, a Harvard-educated architecture and landscaping expert. An ambitious “silver spoon” elite, he forms a tense rivalry with Ki Ho Tae over his college junior Hong Mi Jin. Kim Ye Won, formerly of the girl group Jewelry, plays Bae Ju Mi, a Pilates instructor known as the “official troublemaker” of Myeongsan Market. Taking a particular interest in Ki Ho Tae, Bae Ju Mi adds vitality to the drama with her unpredictable, quirky, and bubbly behavior, and the character also runs a clothing store and carries a past as an idol trainee.
Veteran actors with solid experience round out the market. Park Sang Myun appears as Yoo Jung Deuk, the CEO of Jeil Produce, while Im Won Hee stars as Jo Deok Byung, the owner of King’s Rice Cake Shop. Yoon Bok In plays Noh Sun Deok, the owner of Rose Chicken, So Hee Jung portrays Lee Sook Ja, who has operated the Palpal Health Center, and Park Joon Myun stars as Jung Eun Sil, a vegetable street vendor. Through the stories of these Myeongsan Market merchants, each leading their own distinct life, the drama is expected to vividly convey the joys and sorrows of life inside and outside the market.
The story centers on Ki Ho Tae, who inherits a dilapidated building and unexpectedly finds himself made chairman of the market’s prosperity association, setting off a chain of incidents and a romance in the countryside market. Earlier reports described the project as a 12-episode human romantic comedy set against the warm and lively backdrop of a traditional market in Myeongsan County, South Chungcheong Province, with filming scheduled for the second half of this year. According to reports, the series is directed by Kim Jung Min, with scripts written by Jo Won Ki and Park Chi Hyung.
For Kim Ye Won, the role marks a turn into comedy after a steady run of acting work. She entered the entertainment industry in 2011 as a member of Jewelry and has since built her acting career through MBC’s “Miss Korea,” the Netflix series “Narco-Saints,” and her first historical drama role as court lady Mi Geum in MBC’s “The Moon Flows Over the River.” More recently, she has appeared in “Nine Puzzles” and “My Girlfriend Is the Man!” while continuing variety work on “Betting on Fact” and “Life Up” season 3 and radio on SBS Power FM’s “Cultwo Show.” Her quick wit from variety and the acting experience gathered across dramas now meet in a comedy character, and she is expected to bring her bright image and cheeky acting style to Bae Ju Mi.
“Sigor Amour” is set to premiere in January of 2027 on TV CHOSUN as a Monday-Tuesday miniseries. An exact premiere date and broadcast time have not yet been announced.
